Website Designers Markham
Web based sales are increasing every year, all around the globe. If your business does not have a professionally designed website,
you are leaving a lot of potential money on the table.
If you want to be competitive and successful in today’s market,
then a strong online presence is crucial.
Why do I need Professional Website Design?
While it is extremely important to have a website for your business, it is almost better to have no website at all than a poorly designed one.
While the creators of DIY websites may be well intentioned, some of the garish and junky websites found online end up having the opposite of the intended effect.
Consequences of Shoddy Web Design
A cheap looking and cumbersome website can have an extremely negative impact on your business for a variety of reasons.
Some of the ill effects of poor web design, may include:
- High bounce rates
- Diminished search engine rankings
- Customer dissatisfaction
- Bad publicity
High Bounce Rates
A bounce rate refers to how quickly visitors are navigating away from your website. This can happen for various reasons.
Bounce rates elevate when web pages take too long to load. Anything over 3 seconds is too long for the average user.
If your website is not designed to be mobile responsive then your bounce rates will undoubtedly rise. The vast majority of the population use their smartphones for everything these days. If your website does not load properly on their phones, they will bounce from your site.
A counterintuitive or awkward layout will also serve to scare off customers. People want to be able to find what they are looking for quickly and easily.
Also, a website that is loaded with paid ads is an eyesore and does not encourage users to want to stay on your site.
Diminished Search Engine Rankings
The more people click immediately off your website, the lower your google rankings, making it very difficult for people to find your business online.
If you are not publishing consistent, relevant content on your website that offers your customers something of value, you are doing nothing to help your search engine visibility.
If customers are offended by your hideous website design, they are not likely to make a return visit. But, they are likely to tell their friends about it.
Any publicity is good publicity, right? Certainly not in the case of website design. Unfortunately, bad reviews spread a lot faster than good ones.
Reasons to Hire a Professional Website Design Agency
A professional website designer can help you avoid disaster, by ensuring your website is visually appealing, user friendly, and mobile responsive.
Some good reasons to go professional, are:
IMPRESS YOUR CUSTOMERS
SAVE TIME AND MONEY
A custom website design can make all the difference in separating your business from the competition.
A professional agency can help assess your business needs and operations to determine the best approach for achieving your objectives.
This can help you establish a unique brand, and engage your customers to keep them coming back.
One of the most effective strategies for increasing traffic to your website is Search Engine Optimization.
This is done by publishing regular, original content that provides a solution to your customers’ needs or problems.
This way, the visitors coming to your website have already expressed an interest in what you have to offer, and are more likely to take action.
Impress your Customers
You only get one chance to make a first impression, and that impression can make or break your online success.
When visitors land on a professional looking website, they are more likely to view it as legitimate. This helps them feel safe for making a secure transaction. It also makes them more likely to return.
Save Time and Money
Building a functional and alluring website takes time, knowledge, and experience.
With no training or experience, it can take a considerable amount of time to get your website looking like you want it to. Then there is also the issue of maintenance and repairs when something goes wrong.
A professional website designer has access to all the tools and knowledge necessary to make your vision a reality. Plus, they can handle all the required maintenance and fixes.
Bringing in more interested customers can help increase profits, and save money in the long run.
Markham Website Designers
WebsiteTOON offers a range of skilled technicians that can assist you with everything from attractive and functional design, to increasing website traffic, and analyzing the results.